Friday, June 15, 2012

Follow Up to Poker Faced Pitches

I wanted to write a post to follow up after our "Poker Faced" pitch meeting that we had at "said big corporation" with "said Jr. Development Exec."  Hence the mouse with the trumpet - we overcame our obstacles with our show from the lessons we learned at that pitch...

So, I came back to the office frustrated and confused.  Their big top executive wanted us to pitch the concept after they heard it.  We were pitching the people below them.  (I still don't completely understand this process of pitching someone under the main big person who likes the concept -  but wants the people under them to say no after hearing your pitch, because they've never got anything green lit the entire time they are at "said corporation."  It totally baffles me.

We brainstormed and completely took every single note they gave us and reworked and reformatted the show.  I mean complete overhaul.  Since we didn't have money for a sizzle on this particular project I knew we needed some kind of a visual to show anyone we pitched so they could have a peek into SEEING what we were thinking.  So, I found a clip on the Today Show of Matt interviewing one of the people I could see on our show and we made a CD of the interview.  We incorporated that into our pitch.

We had two other pitches lined up with production companies and on our first pitch (before 11 am - which is apparently the best time to pitch during the day) we knocked it out of the park.  It happened to be thundering during our pitch, a dog was running around barking and it was loud and noisy, but we pitched and they liked.  I really felt that our visual clip was what sold it.  So, right now we are working on our deal, the talent's deal and moving forward.

I guess the point I am getting to is that all pitch meetings give you clues on how to make it better and how to refine what you have.  It may have been one of the weirdest pitch meetings of my career but it made our show better and WE are in the process of signing a deal to produce this with a production company that we like!  And to top it off, I had to go into "said corporation" again for a meeting with someone else - and I saw one of the people who we pitched and I wanted so badly to tell them "remember our show we pitched you in that awful meeting where you stared me down the whole time - we got a production deal, ha ha!"  I have heard that they still have not gotten anything green lit since!  Oh well...

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